WOO has signed up Dawn Rowlands, CEO of dentsu SubSaharan Africa, and Greg Benatar, Managing Director of Alliance Media, for its Africa Forum, WOO’s first in-person Africa event, which will be held in Cape Town from March
This year we will be running a panel discussion at the Africa Forum in Cape Town highlighting the need from clients and agencies for metrics to value OOH delivery and to plan OOH alongside other media.
2024 brings a number of challenges for all media, chiefly the ever-increasing pace of technology and the demands on media to show its effectiveness in a global market where competition has never been keener and measurement is all.
Polygon Founder and Managing Director Remi du Preez has been named as the second keynote speaker at the World Out of Home Organization's Africa Forum, to be held in Cape Town from March 11-13 2024.
The World Out of Home Organization is creating WOO Sustainability, an online platform to help the Out of Home industry become more sustainable and green, by enabling WOO members to share insights, experiences, best practices and ideas.
Unilever Africa Head of Digital Marketing, Media and D'Commerce hub, Lunga Mooi is to be a keynote speaker at the World Out of Home Organization's first in-person Africa Forum, to be held in Cape Town, South Africa, from March 11-13 2024.
Registration is now open for the World Out of Home Organization Global Congress in June 2024. The Congress will be held at the Grand Hyatt hotel, overlooking bustling Victoria Harbour, from June 5-7.
We have now uploaded all the Recordings and PDFs of presentations available from our Bali APAC Forum earlier in November. This represents a great resource for all Delegates and Members.
Following its highly successful APAC Regional Forum in Bali this month the World Out of Home Organization has signed up another eight organizations, from Africa, Europe, Asia, the USA and Australasia.
The World Out of Home Organization is to hold its first in-person Africa Regional Forum 2024 in Cape Town, South Africa from Match 11th to 13th 2024. You can access a special forum hotel rate via the link below to our registration page.
Asia Pacific has the world's largest young population, a bigger GDP than either the US or Europe and the most flourishing Out of Home business, said World Out of Home Organization President Tom Goddard greeting a record-breaking 350 delegates
The Forum will take place in Cape Town, South Africa from March 11-13 2024. This follows successful in-person WOO Forums in Asia and a number of online events. The second Asia Forum will take place in Bali, Indonesia, from November 1-3.
The World Out of Home Organization is holding it’s second APAC Regional Forum in November in Bali, Indonesia from November 1-3. PROGRAMME AVAILABLE - REGISTRATION CLOSES MONDAY OCTOBER 30TH
With increasing demand for media planning autonomy and access to direct buying, is the standardized OOH media buy/sell model redundant? Success used to be driven by the strength of a traditional sales team, but this is evolving rapidly as the industry evo
Mindshare Group Malaysia CEO Sheila Shanmugam will be one of the keynote speakers at the World Out of Home Organization's second Asia Forum, to be held in Bali from November 1-3. Shanmugam oversees WPP/Group M's Mindshare, mSix, OPENMIND and NEO in the co
World Out of Home Organization President Tom Goddard will interview Hivestack founder, CEO and President Andreas Soupliotis at the WOO Asia Forum in Bali from November 1-3.
Global climate change has increased awareness of the need for LED digital screen manufacturers to provide environmentally sustainable, and where possible, carbon neutral solutions. MEMBERS CAN NOW DOWNLOAD THE VIDEO AND PRESENTATION SLIDES
For our APAC Forum ‘23 we'll be exploring best practice in commissioning OOH Audience measurement from the perspective of measurement suppliers – answering the question ‘How can the OOH Industry get the best performance from Audience Measurement?
